By the end of this programme, participants will:
- Be able to present the latest concepts and ideas for developing corporate strategies that create value for the shareholders.
- Be able to identify and analyze the roles senior executives today must play in order to manage their people and lead their companies more effectively.
- Have a thorough analysis of best practice from companies from a wide range of sectors and countries and to obtain more global perspectives of the business.
- Be able to apply strategic frameworks to drive business growth and operational efficiency in their organizations.
- Understand the importance of innovation and change management in maintaining a competitive edge and adapting to evolving market conditions.
LEADERSHIP AND STRATEGY
- Leadership characteristics that create outstanding results
- Developing leaders
- Creating the leadership scorecard
- Executive coaching
- A new strategic vision for leaders in the quest for sustained, profitable growth
- Managing change: a New Leadership Perspective
- Case Studies (from multinational organisations)
CORPORATE FINANCE
- The financial world
- Project appraisal
- Sources of finance
- Treasury and working capital management
- Case studies
- Value-based management
- Mergers and acquisitions
- Risk management
MANAGING INNOVATION AND CHANGE
- Generate technological innovation
- The knowledge economy and intellectual capital management
- The nature of knowledge and patterns of innovation
- Managing top talent and the expert employee
- Organizing for innovation
- Case studies
MARKETING MANAGEMENT / STRATEGY
- Strategy and the firm: Tools for strategy
- Channel management and targeting
- Managing and measuring the sales organisation
- Linking your firm’s strategy to sales / marketing strategy
- Case studies
